Atelier Edition

Krauss ArchitectureInternational Architecture Practice

We author permanence.

A complete website for an international architecture firm. Bold editorial typography, full-bleed project photography, and a process section that communicates authority without explaining itself.

Krauss Architecture needed a digital presence that matched the scale of their built work — cultural centers, towers, and residences across three continents. The existing site was generic and undermined the firm's reputation. We built a site that leads with photography, uses Big Shoulders Display at building-scale, and lets the projects speak through a bento grid with hover reveals. The process section uses gold hairlines and numbered phases. The footer includes a press recognition strip with animated counters.

The Challenge

The Arcspire before the rebuild.

A luxury residential tower with world-class architecture but a digital presence that failed to convey exclusivity — generic property listings, stock photography, and zero emotional resonance with ultra-high-net-worth buyers.

The System

Qualified leads up 280%. Editorial presence matched architectural ambition.

Full-bleed editorial homepage with 12 immersive sections and scroll-driven reveals

What’s Built

  • Bento project grid
  • Animated stat counters
  • Gold hairline reveals
  • Testimonial carousel
  • Press recognition strip
  • Mobile hamburger with overlay

Results

+280%Qualified Leads
96%DQA Score
47Projects