Depth Edition
Belle Ame — Niche Perfumery House
The art of invisible presence.
A luxury perfumery site on warm cream canvas. The split hero positions a product bottle against a purple accent block, with Playfair Display headlines and cursor-following ambient orb.
Belle Ame is a niche perfumery house with ateliers in Paris, Tokyo, and Nairobi. VELVET Edition's warm cream palette creates the airy, sunlit feeling of walking into a maison. The hero splits 50/50 with editorial copy left and a product bottle floating over a solid purple accent block right. The fragrance cards use scroll-triggered reveals. The reserve consultation form collects email with a 3-second confirmation. FAQ accordions answer common questions about bespoke compositions.
Belle Ame Spa before the rebuild.
An ultra-luxury wellness resort in Bali whose digital presence contradicted its physical one — clinical layouts, harsh typography, and a booking flow that felt transactional rather than inviting.
Bookings up 180%. Atmosphere matched the physical sanctuary.
Warm-canvas homepage with soft violet accents and scroll-driven philosophy reveals
What’s Built
- Cream split hero
- Purple accent block
- Cursor-following orb
- FAQ accordion
- Consultation form
- Testimonial carousel
Results
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