Grid Edition
Voss Studio — Industrial Design & Engineering
Every material has a story.




An industrial design studio site with a persistent grid overlay and floating product imagery. CONCRETE Edition's mechanical snap transitions and Azeret Mono typography communicate precision.
Voss Studio designs audio equipment, lighting, and furniture from their Copenhagen workshop. CONCRETE Edition imposes a visible 12-column grid overlay across the entire page with measurement annotations. The hero splits 50/50: Azeret Mono 600 headline left, floating product photograph right with contain fit and grayscale filter. Product cards snap into view with 250ms near-linear transitions. The stats bar uses sage green accent on the values.
Voss Studio before the rebuild.
A product design consultancy producing exceptional consumer electronics — but their website was a sterile Webflow template with stock imagery, no visible methodology, and a portfolio that reduced precision-engineered objects to carousel thumbnails.
Client inquiries up 210%. The objects finally commanded the attention they deserved.
Grid-structured homepage with visible measurement annotations and modular rhythm
What’s Built
- Persistent grid overlay
- Measurement annotations
- Floating product hero
- Snap transitions
- Product grid with grayscale filter
- Testimonial carousel
Results
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